
Long Wear Luminous Eyeshadow Urban Blue
HIGHLIGHTS
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Available in 10 Versatile Eye Shadow Shades Available in 10 Versatile Eye Shadow Shades
Available in 10 Versatile Eye Shadow Shades
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Matte, Silky, Semi-Glittery, and Glittery Finishes Matte, Silky, Semi-Glittery, and Glittery Finishes
Matte, Silky, Semi-Glittery, and Glittery Finishes
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Blends Smoothly for Even-Looking Pigment Blends Smoothly for Even-Looking Pigment
Blends Smoothly for Even-Looking Pigment
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Helps Maintain a Crease-Resistant Appearance Helps Maintain a Crease-Resistant Appearance
Helps Maintain a Crease-Resistant Appearance
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Made at the Source & Powered by Authentic Dead Sea Minerals Made at the Source & Powered by Authentic Dead Sea Minerals
Made at the Source & Powered by Authentic Dead Sea Minerals
WHY YOU WILL LOVE IT
1. Smooth Velvety Texture
Blends effortlessly for even-looking eye color.
2. Versatile Finish Selection
Versatile Finish Selection
3. Buildable Color
Layer from a subtle flush to stronger definition.
What people are saying
VELVETY COLOR WITH CUSTOMIZABLE IMPACT
“These shadows feel incredibly smooth and blend so easily. I love having different finishes to choose from and being able to build the color depending on the look I want.”
DESCRIPTION
Velvety Long-Wear Eye Shadow delivers smooth, even-looking color with a soft, refined texture designed for comfortable, lasting wear. Available in 10 shades across matte, silky, semi-glittery, and glittery finishes, the collection offers versatile options for everything from subtle everyday definition to more luminous, high-impact eye looks.
A proprietary ingredient blend helps the pigments distribute evenly throughout the formula for consistent color payoff and effortless blending. The velvety powder sweeps smoothly across the lids and helps maintain a more crease-resistant appearance, allowing the intensity to be customized with a brush or fingertips.
HOW TO USE IT THE RIGHT WAY
Choose options
Advanced Dead Sea Science
MINERALS PERFECTED

MINERAL-DRIVEN INNOVATION
Our formulations harness the mineral richness of the Dead Sea. We develop high-performance solutions that improve hydration, balance, and skin appearance.

ADVANCED LIPOSOME DELIVERY
Our proprietary liposome complex is designed to help deliver key ingredients more effectively to the skin.
Premier Dead Sea
N.1 beauty brand from the Dead Sea

