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Long Wear Luminous Eyeshadow Urban Blue

$49.90
HIGHLIGHTS
  • Available in 10 Versatile Eye Shadow Shades
  • Matte, Silky, Semi-Glittery, and Glittery Finishes
  • Blends Smoothly for Even-Looking Pigment
  • Helps Maintain a Crease-Resistant Appearance
  • Made at the Source & Powered by Authentic Dead Sea Minerals
WHY YOU WILL LOVE IT
Smooth Velvety Texture

1. Smooth Velvety Texture

Blends effortlessly for even-looking eye color.

Versatile Finish Selection

2. Versatile Finish Selection

Versatile Finish Selection

Buildable Color

3. Buildable Color

Layer from a subtle flush to stronger definition.

What people are saying
Verified review

VELVETY COLOR WITH CUSTOMIZABLE IMPACT

“These shadows feel incredibly smooth and blend so easily. I love having different finishes to choose from and being able to build the color depending on the look I want.”

Claire
DESCRIPTION

Velvety Long-Wear Eye Shadow delivers smooth, even-looking color with a soft, refined texture designed for comfortable, lasting wear. Available in 10 shades across matte, silky, semi-glittery, and glittery finishes, the collection offers versatile options for everything from subtle everyday definition to more luminous, high-impact eye looks.

A proprietary ingredient blend helps the pigments distribute evenly throughout the formula for consistent color payoff and effortless blending. The velvety powder sweeps smoothly across the lids and helps maintain a more crease-resistant appearance, allowing the intensity to be customized with a brush or fingertips.

HOW TO USE IT THE RIGHT WAY

Apply to the eyelid using an eye shadow brush.

For a more intense look, apply directly to the eyelids with your fingertips.

For a softer look, apply and blend with a brush.

Advanced Dead Sea Science

MINERALS PERFECTED

MINERAL-DRIVEN INNOVATION

Our formulations harness the mineral richness of the Dead Sea. We develop high-performance solutions that improve hydration, balance, and skin appearance.

ADVANCED LIPOSOME DELIVERY

Our proprietary liposome complex is designed to help deliver key ingredients more effectively to the skin.

RESEARCH & INNOVATION

Our formulations blend advanced skincare technology with Dead Sea minerals for visible results and improved skin quality.

MADE AT THE SOURCE

Crafted near the Dead Sea, our products harness minerals from one of the world's most unique natural environments, ensuring authenticity and quality in every formulation.

Born at the Dead Sea

WHERE DEAD SEA MINERALS MEET CLINICAL SKIN SCIENCE

Premier Dead Sea

N.1 beauty brand from the Dead Sea

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